Eyece helps you create flawless and highly marketable mobile apps by inviting you to put your early versions to the test with real users. Usability testing options are invaluable when it comes to creating profitable products in a crowded and competitive marketplace. No-one has time to create business strategies around applications that might just flop a few times when they first arrive on the scene.

Usability testing needs to be intuitive. It should cover a wide range of potential issues, while also giving both developers and users an effective way to communicate their thoughts, questions, concerns, and instructions with one another.

But ultimately, it’s you—the developer—who gets to decide how you would like to test your app, then curate a testing scenario based on what you’re trying to achieve.

Of course, that doesn’t mean more work in it for you—just the opposite. It means more options.

You can choose from several standard scenarios and randomize your user choice, but we also provide one of the most highly customizable interfaces of any app-testing platform out there. Eyece gives you greater freedom to get the most specific results for your exact product and desired results.

All of this is simply to say that while we’re about to tell you a few of Eyece’s first-rate usability testing options, they’re by no means exclusive. Essentially, the sky’s the limit when it comes to what you’re capable of testing and achieving with your results after running demos and trials on Eyece.

3 Usability Testing Strategies with Eyece:

1. Customized. Eyece’s defining feature is that it allows developers to choose from select criteria sets and then create user groups for various tests and trials that are explicitly targeted to the areas they wish to test. For example, if you wanted to see how your app ranks with iPad users in Beijing, you could choose that device type and location.

2. Exploratory. Sometimes, rather than choosing very specific criteria, the most useful strategy is to be open-minded. You’d ask users to just freely explore the app overall and report any bugs or complaints. You may want to focus on how the users feel while using the app, what they would like to see that doesn’t already exist, and whether they feel satisfied by the design and layout. Eyece can help developers run very specific usability tests or be more discovery-oriented.

3. Groups. Eyece offers the unique option of running group tests on your app. That means bringing together dozens or hundreds of users at the same time on your platform. The benefits here include the ability to stress-test for scale, as well as encountering new user criteria standards you would never have thought to test for as they all interact with one another. You can also talk to many people from diverse backgrounds at once, meaning that you’ll be uncovering issues and requesting feedback in real time, then comparing these results across the spectrum of users that you’re tapped into right then and there. Pricing for our crowd testing options vary, but are still incredibly affordable—especially considering that large-scale events like these are hard to come by through one single, dedicated service like Eyece.

Getting all of these usability testing options in one place is what makes Eyece stand out with . It will do the same for your app, and we’re certain that your users will appreciate the forethought, too!

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